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He strolled into a striving mother and-pop taco joint, requested unobtrusively, and took a nibble. Minutes after the fact, with only an iPhone and his unique calm conveyance, he changed the café's destiny until the end of time. In mid 2024, Keith Lee, the honest yet compelling TikTok food pundit, flipped around Los Angeles' eating scene. His genuine, straightforward audits shot little, neglected restaurants into out of the blue phenomenons — some of the time significantly increasing their business in days. One video, one response, and unexpectedly, lines folded over the block.
What followed wasn't simply popular substance; it was a masterclass in present day influencer marketing. Brands, organizations, and CEOs across LA took notes. Lee had figured out the code — genuineness over clean, trust over publicizing. Today, influencer marketing offices are dashing to recreate his enchantment, mixing narrating with procedure to rethink brand achievement. What's more, behind each effective mission in the city of stars, there's a chief calling the shots.
Welcome to the power players of LA's influencer marketing industry — here are the Best 16 CEOs of LA influencer marketing organizations.
Synopsis
- Meet the Visionaries Behind LA's Influencer Marketing Realm
- LA's Power Players: The CEOs Forming the Fate of Influencer Marketing
- Meet the Visionaries Behind LA's Influencer Marketing Domain
From viral minutes to extravagant missions, influencer marketing in Los Angeles is fueled by visionary CEOs who transform computerized impact into business success. These pioneers run top influencer marketing organizations, creating inventive techniques that shape how brands interface with crowds. Whether utilizing information driven bits of knowledge or saddling the narrating force of makers, these CEOs are characterizing the fate of brand commitment.
1. Jess Flack
Jess Flack isn't simply staying aware of the influencer marketing game — she's modifying the guidelines. As the CEO and fellow benefactor of Ubiquitous, she's transformed a once-dissipated industry into an information driven force to be reckoned with, assisting brands with preferring Disney, Target, and Amazon crack the code of viral success.
Prior to sending off Ubiquitous in 2020, Jess drove execution marketing at Bellhop, where she didn't simply move numbers — she moved whole development procedures, scaling promotion spend while streamlining returns. That scientific mentality, matched with a profound comprehension of influencer marketing's wild scene, set the establishment for what Ubiquitous has become today: a go-to organization for brands hoping to overwhelm TikTok, Instagram, and YouTube.
Under Jess' authority, Ubiquitous has onboarded 300+ organizations, teamed up with 4,000+ influencers, and oversaw many millions in promotion spend. Yet, it's not just about the numbers — it's tied in with making influencer marketing consistent, quantifiable, and really powerful. From start to finish crusade the executives to an exclusive stage intended to smooth out organizations, Ubiquitous is changing the game each viral second in turn.
Past the meeting room, Jess is a cinephile, foodie, performer, and pleased canine mother — yet can we just be real for a minute, nowadays, running Ubiquitous may be the most exciting story she's at any point been a piece of.
2. Alex Elsea
Scarcely any individuals can say they acquainted TikTok influencer marketing with the U.S., however Alex Elsea isn't simply anybody. As the CEO and organizer behind MOMENTiQ, he's spearheading another time of TikTok Shop strength, demonstrating that social business isn't the future — it's now here.
Prior to sending off MOMENTiQ in 2023, Alex helped to establish Ubiquitous, the main mass-market U.S. organization zeroed in on TikTok influencer marketing. His work didn't simply place brands before millions — it reshaped how organizations approach maker driven crusades. Presently, with MOMENTiQ, he's making things a stride further, driving the charge in live selling and TikTok Shop crusades.
Under his authority, MOMENTiQ has been named TikTok's #1 Shop Promotions Office in the Promotion Designers classification and has conveyed stunning outcomes — like creating $100M+ in yearly income for shop brands, hitting 30M+ U.S. impressions per live occasion, and breaking records for live selling income.
Past income and rankings, Alex is reclassifying organization culture. Each full-time colleague at MOMENTiQ holds value, guaranteeing the organization's success is genuinely a common mission. His authority isn't just about development — it's about advancement, cooperation, and building something that endures.
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3. Jason Pampell
Some time before influencer marketing turned into the go-to procedure for brands, Jason Pampell was at that point spearheading the space. As the pioneer and CEO of HireInfluence, he sent off the organization in 2011, making it one of the longest-standing influencer marketing firms in the business. More than 10 years after the fact, his imaginative, full-administration approach keeps on setting the best quality level.
Under Jason's initiative, HireInfluence has worked with Fortune 500 brands, conveying custom fitted, high-influence influencer crusades. The organization's devotion to greatness hasn't slipped by everyone's notice — Promotion World Bosses named it the 2022 Marketing Office of the Year, hardening its standing as a top player.
Yet, HireInfluence isn't simply one more influencer organization — it's a 360-degree marketing force to be reckoned with. With in-house crusade organizing, imaginative ability obtaining, paid media the executives, and experiential brand enactments, Jason has constructed a firm that conveys both system and execution at the most elevated level. No reevaluating, no alternate routes — simply results.
Past running a stalwart office, Jason is likewise an idea chief in the business. As an Included Essayist for the Forbes Organization Chamber, he shares profound bits of knowledge into developing substance marketing patterns, helping shape the fate of computerized impact.
With a 60% client recharging rate and a history of adjusting to the steadily changing online entertainment scene, Jason keeps on rethinking running an influencer marketing organization.
4. Cole Bricklayer
At the point when Cole Bricklayer helped to establish Pearpop in 2020, he wasn't simply sending off another influencer marketing organization — he was rethinking the game. Pearpop isn't tied in with handling customary brand bargains. All things considered, it's a tech-driven joint effort stage that allows marks immediately to take advantage of an organization of 200,000+ verified makers to enhance crusades at scale. Consider it influencer marketing, however smoothed out, information driven, and worked for the computerized age.
Pearpop's methodology has procured vast acknowledgment, handling a spot on Quick Organization's Most Imaginative Organizations Rundown and winning Digiday's Influencer Marketing Foundation of the Year in 2022. Significant brands like Netflix, Amazon, and Microsoft — in addition to music symbols like Madonna, Doja Feline, and Shawn Mendes — have all utilized Pearpop's foundation to drive commitment, virality, and return on initial capital investment more than ever.
However, Cole isn't halting at simply making influencer marketing more open — he's pushing the limits with artificial intelligence. Under his administration, Pearpop sent off PAIR, an artificial intelligence fueled maker reviewing device that assists brands with tracking down the right influencers in a moment or two. The outcome? More brilliant missions, quicker execution, and better yields.
Past business, Cole's inspiration is clear: assisting makers with adapting their substance all the more successfully. He saw a hole on the lookout — where even large name influencers battled to transform supporters into pay — and fabricated an answer that enables them to easily collaborate with brands.
From getting $18M in subsidizing (carrying Pearpop's valuation to $300M) to talking at industry occasions like Online Entertainment Week 2024, Cole Bricklayer is something other than a CEO — he's reshaping the maker economy.
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5. Jesse Leimgruber
At only 19 years of age, Jesse Leimgruber helped to establish NeoReach in 2014, deciding to reform influencer marketing with information driven innovation. A Stanford-instructed PC researcher and Thiel Individual, Jesse would simply not liked to interface brands with influencers — he needed to design a more brilliant method for making it happen.
Today, NeoReach is one of the main influencer marketing stages, having rolled more than $50M in income for Fortune 500 brands. The office assumed a urgent part in TikTok's U.S. send off, enrolling influencers to help change from Musically to TikTok — a move that reshaped virtual entertainment until the end of time.
Jesse's innovative excursion began well before NeoReach. At 16, he bootstrapped RageHats, a web based business commercial center that pulled in $50K each month, and later established Rank Chiefs, a computerized marketing office overseeing lobbies for Polaroid, Nissan, and Philips. His history? Spotting computerized patterns be fore they detonate and transforming them into high-development adventures.
Past NeoReach, Jesse is an accomplice at Chemist Gas pedal, tutoring new companies on scaling undertaking arrangements. He's likewise a public speaker at significant industry occasions, where he shares experiences on influencer marketing, man-made intelligence, and the creator economy.
6. David Morneau
As the CEO and prime supporter of inBeat Organization, David has fabricated a stalwart that mixes information driven methodology with inventive narrating, assisting brands with preferring Blunder, P&G, and Levi's send off high-performing powerhouse crusades.
Since sending off inBeat in 2018, David has led a crossover SaaS/organization model, offering both a powerhouse revelation stage and a full-administration marketing office. His aptitude? Utilizing miniature forces to be reckoned with to drive changes and lower CPAs, a methodology that has helped north of 200 direct-to-buyer brands flourish in cutthroat markets.
With a solid presence in Los Angeles, inBeat teams up with top-level neighborhood makers to create viral, execution driven crusades. What's more, the proof is in the pudding — brands working with inBeat have seen anything from a 73% drop in client procurement expenses for a 600% lift in everyday introduces.
Past office work, David is likewise an industry thought pioneer, sharing bits of knowledge on TikTok marketing, paid media methodologies, and powerhouse outreach. His work isn't just about interfacing brands with powerhouses — it's tied in with making efforts that have a quantifiable effect.
7. Eric Dahan
Eric Dahan has transformed Open Impact into a worldwide force to be reckoned with, working with industry monsters like Disney, Google, Amazon, and Coca-Cola to change brand narrating through makers.
Since sending off Open Impact in 2013, Eric has extended the organization's span past Los Angeles, setting up workplaces in New York, Chicago, London, Milan, and Hong Kong. His main goal? Taking the human component back to promoting by enabling powerhouses to create genuine, high-influence content that resounds with crowds around the world.
Perceived as a Forbes 30 Under 30 and Inc. 30 Under 30 honoree, Eric is an industry thought pioneer, routinely sharing bits of knowledge on force to be reckoned with patterns and advanced marketing systems. His mastery in computerized methodology, web-based entertainment, and online business has helped more than 1,000 top-level brands explore the advancing maker economy with information driven, adaptable missions.
Past Open Impact, Eric is a sequential business person with adventures like Strong Euphoria, overcoming any barrier among makers and trade.
8. Vera Kopp
As the pioneer and CEO of inCast, Vera has changed the manner in which organizations associate with advanced makers, creating information driven, high-influence crusades that length landmasses.
With workplaces in Los Angeles, São Paulo, and Miami, inCast has worked with north of 180 clients and connected in excess of 6,000 powerhouses and big names. Be that as it may, what truly separates inCast? Its authority of TikTok marketing. As an authority organization for the TikTok Maker Learning Asset, inCast has assisted north of 1,500 makers with stepping up their substance and brand organizations.
Vera's experience is all around as unique as her organization. A Stanford and California State College, Northridge alumna, she has utilized her schooling and industry experience to shape inCast into a force to be reckoned with for multi-channel powerhouse marketing. Whether it's high-performing brand crusades or imaginative activities like FunCast — an intuitive Instagram-accommodating display in Brazil — Vera is generally on the ball, mixing imagination with execution driven system.
Her effect doesn't stop with business. As a board individual from Young ladies in Tech, Brazil, Vera is likewise committed to engaging ladies in technology and computerized business venture.
9. Aaron Kozinets
10. Beam Toll
Beam Toll knows that influencer marketing is something other than devotee counts — it's about procedure, information, and credibility. As the Pioneer and Chief Executive of MoreInfluence, Beam has constructed an organization that assists brands explore the perplexing universe of influencer associations with an information driven, return for money invested centered approach.
In 2020, Beam and his accomplices obtained Boomopolis, a Los Angeles-based influencer office that aided send off TikTok. They rebranded it as MoreInfluence, bringing forefront examination and an influencer-freethinker reasoning to the space. Dissimilar to customary organizations, MoreInfluence doesn't oversee ability, guaranteeing that brand associations are customized for execution, not bias.
Beam's main goal is clear: adjust brands to influencers whose individual interests and values resound with their crowds, making efforts that are both vital and credible. This way of thinking has assisted MoreInfluence with associating brands with top-level creators, drive commitment, and amplify crusade viability.
Past running MoreInfluence, Beam is a carefully prepared business visionary and marketing specialist with many years of involvement. His experience incorporates sports marketing, media arranging, and financial turn of events, giving him a wide, multi-industry point of view on brand development and crowd commitment.
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11. Jon Davids
Jon Davids, pioneer and CEO of Influicity, sent off one of the first influencer marketing organizations in 2013, some time before brands understood the full force of computerized creators.
Be that as it may, Influicity isn't just about influencers any longer. Under Jon's initiative, the organization has developed into a full-scale marketing force to be reckoned with, offering administrations like digital recording creation, TikTok the board, computer based intelligence driven content, LinkedIn development, Website design enhancement, email procedure, and paid promotions. The objective? Building steadfast, connected with networks around brands — in light of the fact that a one-time viral hit is perfect, yet long haul impact is better.
Jon doesn't simply execute techniques; he instructs them. He runs Influicity's "Marketing That Sells" preparing programs, having similar information supported strategies he's utilized to scale brands from new companies to Fortune 500 monsters. He's likewise the host of "Making It with Jon Davids", a main 10 marketing web recording, where he separates business development, brand-building, and computerized impact.
Furthermore, in the event that that is adequately not, he's likewise a creator and featured subject matter expert. His book, "Marketing Superpowers," plunges into how brands can draw in clients easily — on the grounds that, can we just be real, marketing ought to feel consistent, not salesy.
12. Lindsey Heppner
Lindsey Heppner, CEO of VAMPPED is making encounters that brands and crowds recollect. As the pioneer and , Lindsey has transformed her organization into a force to be reckoned with of inventiveness, procedure, and high-profile joint efforts, working with significant brands like Shangri-La Lodgings and Harley-Davidson.
Prior to sending off VAMPPED, Lindsey leveled up her abilities as an inventive chief and visual fashioner, a foundation that powers her imaginative way to deal with influencer marketing. Her organization goes past conventional brand associations, offering effort advancement, social media system, occasion curation, worldwide influencer visits, and advertising.
What separates VAMPPED? Genuineness and eliteness. Lindsey accepts that brands succeed when they cooperate with creators who really line up with their message, and she cautiously chooses the two brands and influencers to guarantee the right fit. Higher expectations no matter what — consistently.
Past running VAMPPED, Lindsey is likewise the pioneer behind ReVAMPPED, a creation and brand improvement organization pushing the limits of digital substance.
13. Sarah Boyd and Ali Award
Sarah Boyd and Ali Award didn't simply consolidate two organizations — they made a force to be reckoned with. As the Co-CEOs of The Digital Dept., they've joined the best of Be Social and Socialyte to offer influencer marketing, ability the board, and brand procedure at scale.
With a program of more than 250 creators and a consolidated social reach surpassing 350 million, The Digital Dept. isn't just about associating brands with influencers — it's tied in with building long haul, key organizations that drive genuine effect. From Christine Quinn of "Selling Sunset" to Danielle Pinnock of "Ghosts", they address top-level ability while guaranteeing brands find the ideal creator match.
Sarah Boyd, already the Leader of Socialyte, has assembled her vocation on spanning brands and influencers through imaginative missions and high-profile occasions. As a Forbes-perceived industry pioneer, she's worked with Alessandra Ambrosio, Olivia Culpo, and Julianne Hough, making her a go-to master in influencer marketing and brand organizations.
Ali Award, the organizer behind Be Social, was an early trailblazer in the influencer marketing space, sending off her organization in 2012 when the business was still in its earliest stages. Perceived by Inc. furthermore, AdWeek, she's driven forefront influencer missions, occasions, and article systems, forming how brands influence digital creators.
With offices in LA, New York, Nashville, and Miami, The Digital Dept. is reclassifying being a full-administration influencer marketing office. Their BRANDEdit encounters and corporate occasion benefits further cement their inventive, multi-channel approach.
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14. Benjamin B. Kaplan
Benjamin B. Kaplan, the pioneer and CEO of TOP Organization, supervises a worldwide organization of nine particular offices working in 20+ nations, offering everything from influencer marketing and digital technique to PR and statistical surveying.
A Harvard-prepared financial specialist, Kaplan adopts a logical strategy to marketing, utilizing A/B testing, examination, and fast statistical surveying to improve each mission. His skill has landed him on north of 5,000 television and public broadcasts, including Oprah and Great Morning America, where he's common bits of knowledge on virality, brand narrating, and media impact.
Kaplan's information first strategy has made TOP Office a go-to accomplice for brands like Dr. Pepper and U.S. Bank, assisting them with making high-influence, results-driven crusades. His enthusiasm for thought administration stretches out to the TOP CMO web recording, where he meets top marketing leaders on patterns, procedure, and advancement.
Past marketing, Kaplan has assembled stages like Public Today, which takes advantage of viral social minutes to assist brands with drawing in crowds continuously. His impact traverses ventures, making him one of the most ground breaking tacticians in the marketing space today.
15. Ernest Sturm
Ernest Sturm saw the future of influencer marketing before most. In 2017, he established Runway Impact, perceiving the shift from conventional runway displaying to social media impact, where models could adapt their foundation and drive brand commitment more than ever.
With a foundation in extravagance occasion marketing, Sturm originally sent off Runway Servers, a top of the line occasion staffing organization providing organization marked models for brands like Tom Portage, Louis Vuitton, and Ferrari. This gave him an insider's edge in extravagance marking, which he currently influences at Runway Impact to create high-influence influencer crusades.
Runway Impact stands apart by decisively matching brands with tip top model influencers, supporting that engaging quality has forever been a strong marketing device — presently intensified through social media. Under his initiative, the organization has gone worldwide, banding together with top-level brands around the world.
With north of 12 years in marketing, Sturm is a carefully prepared business person who comprehends both brand narrating and crowd brain science.
16. Victor Knaap
Victor Knaap remains as an unmistakable figure in worldwide digital marketing as the CEO of Priests EMEA (Europe, Center East, and Africa) and Fellow benefactor of Media.Monks, a position he has held since November 2003. His two-decade residency in the business has been set apart by huge accomplishments and key administration.
In December 2018, Knaap took on an extra job as Board Part and Leader Chief at S4 Capital Gathering, a trendy digital publicizing and marketing administrations organization laid out by Sir Martin Sorrell. Under his authority, Media.Monks coordinated with S4 Capital in July 2018, turning out to be essential for a bigger vision to construct a simply digital promoting and marketing administrations business zeroing in on first-party information, digital substance, and media arranging and purchasing.
Knaap's impact reaches out past his corporate jobs. He serves on a few esteemed sheets, including the Intuitive Publicizing Department Netherlands (IAB NL) and the Dutch Imaginative Board, where he adds to forming the eventual fate of digital marketing in the Netherlands. His obligation to social obligation is confirmed by his board participation at the UN Worldwide Conservative Organization Netherlands, where he gives vital administration in executing the Ten Standards and Worldwide Objectives.
The success of S4 Capital Gathering under Knaap's administration is reflected in its great market capitalization of around £500 million ($650 million) and its worldwide presence across 16 nations, with roughly 1,200 representatives serving worldwide, global, provincial, and nearby clients, as well as millennial-driven influencer brands.
LA's Power Players: The CEOs Molding the Eventual fate of Influencer Marketing
The influencer marketing scene in Los Angeles is something other than viral minutes — a high-stakes industry drove by visionaries rethink brand success. These CEOs of top-level organizations aren't simply staying aware of patterns; they're setting them.
From information driven firms to creator-first stages, every pioneer on this rundown has become the best at transforming impact into return for money invested. As brands explore the always developing digital space, these CEOs keep on pushing the limits of narrating, credibility, and commitment. One thing is sure — the future of influencer marketing administrations is being implicit LA, and these CEOs are driving the charge.
SOURCE: Tech Genius Lab